SGU Announces 2023 Brand Champions: Embarking on a Year-long Journey of Representation
Saturday, November 25, 2023, at Hotel Trembesi BSD Tangerang, Swiss German University (SGU) officially unveiled its Brand Champions for 2023. These twelve individuals, now appointed as Brand Champions, will serve as the official representatives of SGU, playing a crucial role in shaping the university’s image.
The newly appointed Brand Champions underwent a rigorous selection process and received extensive training to equip them for their responsibilities over the upcoming year. The selection and training process served as an integral part of their preparation to fulfill their roles as ambassadors of Swiss German University.
Through a series of competency tests, the selection aimed to ensure that the Brand Champions are ready and capable of becoming icons for SGU. Their tasks are vital in building a positive image and enhancing the presence of Swiss German University. As Brand Champions, they will not only represent the brand but also actively participate in various activities and events involving SGU.
In his address, SGU’s Rector, Mr. Samuel Kusumocahyo, expressed his hope that the Brand Champions would provide inspiration, motivation, and support to all SGU students. The Brand Champions have the responsibility to promote SGU’s excellent values, foster good relations with the public, and actively contribute to upholding the university’s reputation. Over the next year, it is believed that SGU’s Brand Champions will carry out their duties with dedication and high professionalism, leaving a positive impact on both SGU and their personal development.
Dr. Nila Krisnawati Hidayat, Vice Rector 2 Non-Academic at SGU, congratulated the Brand Champions, expressing her hope that their journey as SGU ambassadors would be a valuable and achievement-filled experience, bringing pride not only to themselves but also to the entire SGU family. She encouraged them to continue giving their best and to be an inspiration to all SGU students.
