Millennials and Public Relations in the Industry 4.0 era
In industry 4.0, technological advancements that have replaced many human roles with “Artificial Intelligence” have also penetrated the public relations profession. This means that some PR tasks, such as writing articles, could very well be replaced by AI. However, this should not be viewed as a threat to the PR profession. In fact, it makes
Industry 4.0 for Nations Competitiveness and What it Takes
The increasing number of products and production processes that utilize information system based technologies indicate the beginning of the Fourth Industrial Revolution or Industry 4.0. The Industrial Internet of Things, Advanced Robotics, Cloud Computing, Big Data and Analytics, Machine Learning, Predictive Maintenance, and 3D printing are key technologies in the Industry 4.0 era. Many innovative